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The Serial Killer Exhibition World Tour that killed design! 🔪
I’m sure I’m not the only designer who can’t help scrutinising the information panels at exhibitions… I recently visited the Serial Killer Exhibition in London (weirdly fascinating, and not a cheap ticket either). But while the life-like models and props were gruesomely impressive, I found myself horrified by something else … the design. Here’s what caught my eye (and not in a good way): 🔪 White font on pale backgrounds 👀 🔪 Sentences literally stuck on top of printed
Rachel Freegard
Nov 81 min read


A guide to graphic design file formats, what they mean and when to use them
Send me a “what file?” If you deal with designers, printers, web developers, or animators, they may request a logo or image in a file...
Rachel Freegard
Oct 24 min read


The anatomy of a typeface
As a graphic designer, I’ve always been fascinated by how a font can completely transform a logo or document. It’s not just about picking...
Rachel Freegard
Jun 142 min read
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